InnerSpace FAQ

Our Top Questions Answered
How do you ensure data privacy and security, especially in healthcare or regulated environments?
InnerSpace ensures data privacy and security through a privacy-by-design approach.
We never collect or store personally identifiable information, and all data is encrypted in transit and at rest. Our platform meets strict enterprise and regulatory standards, including HIPAA, CCPA, GDPR, and SOC 2. InnerSpace has never failed a cybersecurity, privacy, or technical review during client qualification processes, including those conducted by major global enterprises.
You get accurate workplace insights - without compromising privacy or security. Learn More
How does InnerSpace’s solution compare with traditional occupancy sensors in accuracy, speed, and cost?
The result: faster setup, richer insights, and significantly lower cost, enabling organizations to right-size, redesign, and optimize workplace performance. Learn More
How does InnerSpace ensure deduplication of devices...some people have seen "no hardware" before. What they got was device, not people, counts.
The result: clean, reliable counts of real people - not devices. Learn More
Can your platform distinguish between people moving through a space versus actually using it?
This gives you true utilization insights, not just motion data - helping you right-size and redesign spaces for maximum impact. Learn More
Data Privacy Overview
InnerSpace collects occupancy data along with any other metadata provided by the
customer for analytics or visualization purposes (e.g. floor plans). There is no Personally
Identifiable Information (PII) stored by the company for the occupants of the spaces
covered by our solution.
ANONYMIZING PII
The only personally identifiable data processed by our location and occupancy systems is
a device MAC address. No names, user IDs or other identifiers are ever captured,
processed or stored.
The MAC addresses are immediately anonymized by applying a one-way hash, with
client specific salts. The original MAC address is discarded and never stored.
One-way hashes make it computationally infeasible to recreate the original MAC from its
hash. A client specific salt ensures that the same MAC address results in a different hash if
proceeded at different client locations, preventing cross-location tracking.
AGGREGATION
In addition to rigorous encryption and anonymization protocols, InnerSpace employs
additional measures to protect against identity inference - the ability to infer identity
from behavior.
Data is only made available in aggregate form and individual behavioral patterns - such as
pathways or locations - are obfuscated, ensuring that individual identities cannot be
inferred from behavioral patterns.
InnerSpace handles all customer data in accordance with GDPR regulations
and best-practice security measures to protect personal data and reduce the
risk of data breaches.
What certifications does InnerSpace hold (SOC 2, ISO, etc.)?
InnerSpace maintains SOC 2 Type II compliance and meets all major enterprise security and privacy standards, including GDPR, HIPAA, and CCPA.
We follow ISO 27001-aligned security practices and undergo regular third-party penetration testing and security audits.
InnerSpace has a proven record of passing stringent security reviews conducted by large global enterprises.
Where is the data stored, and how long is it retained?
InnerSpace data is stored in secure, enterprise-grade cloud environments located in the region selected by the customer (e.g., U.S., Canada, EU).
Data is retained only as long as needed to deliver insights and meet customer requirements. Standard retention periods are configurable, and customers may request shorter or longer durations based on internal policies.
InnerSpace does not store personally identifiable information (PII) at any time.
How do you comply with data localization requirements in different regions?
InnerSpace supports regional data residency by storing and processing data in the country or region required by the customer.
We maintain separate regional environments (e.g., U.S., EU, Canada) to ensure that data never leaves its designated jurisdiction.
This allows us to meet GDPR, HIPAA, and other localized regulatory requirements without additional customer burden.
Can we self-host or integrate with our own cloud environment?
Yes. Customers may choose:
InnerSpace-managed cloud hosting (default)
Customer-managed hosting in their own cloud environment (AWS, Azure, GCP)
InnerSpace also offers secure APIs and data export tools to integrate directly with your BI platforms, data lakes, or analytics systems.
This flexibility ensures the platform fits seamlessly into your IT and data governance strategy.
What Data is captured by InnerSpace?
InnerSpace is a SaaS platform that optimizes space utilization by leveraging your existing
Wi-Fi infrastructure data and office space data. The solution setup typically takes a week
with a coordinated effort between Real Estate, IT and InnerSpace Customer Success.
• From an office space perspective, the Real Estate team provides us with names of
buildings/floors/rooms, floor plans ideally in AutoCAD DWG format.
• On the IT side we need details of the Wi-Fi infrastructure including make and
model of wireless access points (APs) and controllers. We also need the ID and
location of the APs on your floors.
Our solution utilizes the standard Wi-Fi telemetry data that you are already collecting
through your APs. We don't install any hardware or software on site. Standard Wi-Fi real
time locations services (RTLS) data is encrypted and pushed outbound to the
InnerSpace URL endpoint through a standard location service webhook, nothing inbound
from us.
This basic data set is sent to egress only and encrypted:
1. AP MAC addresses
2. RSSI signal strength
3. Timestamps
4. Wi-Fi bands and MAC addresses of connected devices
We do not collect any PII (personally identifiable information) through this part of the service. All MAC addresses of devices connecting to the customer’s network are immediately anonymized with a one-way hash and client-specific salts. The original MAC
address is discarded and never stored.
Optionally, upon the client’s request we can also map MAC Addresses of company-
issued devices to organizational departments as one of the ways for us to provide
analysis of team behaviors.
Separate from the Wi-Fi RSSI ingestion point, as with any SaaS applications, InnerSpace
provides a portal application for approved employees (e.g. Workplace Strategists, Facility
Managers) to access the promised space utilization insights. To enable this access we
collect and store the name and email of these approved users. This information is fully
encrypted at rest and in transit.
Can we see utilization trends over time to support long-term planning?
Yes. InnerSpace provides historical and real-time utilization trends across days, weeks, months, and years. You can analyze peak times, hybrid attendance patterns, demand cycles, and long-term shifts in how teams use space. These insights support strategic decisions such as renewals, redesigns, consolidations, and portfolio planning.
How do you support multi-building or global portfolio insights?
InnerSpace offers a portfolio-wide dashboard that aggregates insights across all buildings, floors, and regions. This allows CRE and workplace teams to compare performance, identify outliers, track hybrid adoption, and prioritize where to invest or consolidate. Our software-only approach makes it easy to scale across countries with consistent, comparable data.
Can the platform help us right-size or redesign our space?
Absolutely. InnerSpace reveals true space demand, showing which areas are overused, underused, or misaligned with team behavior. We provide insights on occupancy, pathways, dwell time, and collaboration patterns to guide right-sizing, reconfigurations, and redesign decisions. Customers use this data to eliminate wasted space, improve layouts, and optimize hybrid work strategies with confidence.
What infrastructure or IT resources are required to deploy InnerSpace?
InnerSpace requires no new hardware. We use your existing Wi-Fi infrastructure and only need:
Floorplans and access point (AP) maps
A light, secure integration with your Wi-Fi controller
Deployment is fast, low effort, and requires minimal IT involvement beyond initial setup and security approval.
Does the solution work with all Wi-Fi vendors and network configurations?
Yes. InnerSpace is vendor-agnostic and works with all major enterprise Wi-Fi systems, including Cisco, Aruba, Meraki, Mist, and more.
We support both cloud-managed and controller-based networks, making the platform compatible with nearly all enterprise configurations.
How long does deployment take across a building or global portfolio?
Deployment takes days, not weeks.
Single buildings: typically 1–3 days
Multi-site or global portfolios: can be rolled out in parallel, allowing rapid scale across regions
Because no on-site installation is required, InnerSpace can deploy significantly faster than hardware-based solutions.
Do we need to install any hardware or upgrade our existing network?
No hardware is required. InnerSpace is a software-only solution that runs on your existing Wi-Fi infrastructure.
Most organizations do not need any network upgrades. As long as standard AP data is available, our system performs reliably without additional investment or disruption.
How does the system perform in low-density AP environments or legacy Wi-Fi setups?
InnerSpace is designed to operate effectively across a wide range of network conditions. In low-density or older AP environments, our algorithms:
Use spatial patterns to improve accuracy
Deduplicate devices to avoid overcounts
Improve precision during the learning period
Even in legacy setups, InnerSpace consistently provides reliable, actionable utilization insights. If enhancement is needed, we can recommend optimal AP density—but this is rarely required.
Is there potential for network interference?
InnerSpace adds no additional clients or load to the existing Wi-Fi network, instead using data that is already collected by AP’s and forwarded to InnerSpace via existing 3rd-party integration paths through a location service webhook.
The amount of data forwarded to InnerSpace depends on the number of Wi-Fi AP’s and number of clients on the network, but for a standard 25k sq ft office floor plate, this is typically less than 100k per minute (~150MB per day).
Data Security
Data Storage Overview
All InnerSpace customer data is stored in the Microsoft Azure cloud, in the East US region.
Azure uses multiple layers of security, including physical security measures, network security,
and access control, to ensure the safety of customer data.
Additionally, all data is encrypted both in transit and at rest, and strict access policies are
implemented to further enhance security. Microsoft undergoes regular security audits and
certifications to ensure the ongoing robustness of their security posture.
What application security best practices does InnerSpace follow?
+ Regular application penetration tests targeting OWASP top 10
+ Continuous application vulnerability scanning
+ Static code analysis on every build and release
+ Automated security monitoring including intrusion detection using Azure Security Center
+ Automatic gateway container vulnerability scanning using Qualys
+ Regular security & compliance reviews
+ Regular access review of all pertinent systems
How much of the environment does Azure control?
InnerSpace leverages Azure’s PaaS managed services offerings. Firewalls and network
security groups are monitored and managed by InnerSpace.
How does InnerSpace isolate customer data from their other clients?
Customer data is partitioned logically in cloud services and databases.
How can Wi-Fi utilization data be accurate?
InnerSpace is the new generation of Wi-Fi occupancy data. Our proprietary
technology dramatically enhances location accuracy with Predictive Hyperbolic Location
Fingerprinting (PHLF), making it the most accurate Wi-Fi-based location technology on
the market today.
Traditional triangulation methods struggle due to signal obstructions and environmental
variability. PHLF is a method to leverage a Received Signal Strength Indicator (RSSI) from
fixed office equipment providing superior accuracy. PHLF significantly advances indoor
location and offers a more reliable, accurate, and scalable solution for spatial intelligence
achieving a location accuracy of within 1.3m, 90% of the time
How accurate is your people-counting and space-utilization data?
InnerSpace delivers up to 98% accuracy in people counts and highly reliable space-utilization insights. Our system goes beyond simple presence detection by analyzing movement patterns, dwell time, and spatial behavior, resulting in accuracy comparable to hardware-based sensor systems—without the cost or complexity of installing sensors.
How do you handle visitors, contractors, and shared devices?
InnerSpace automatically identifies and deduplicates devices, ensuring that individuals carrying multiple devices are counted once. Visitors and contractors are detected like any other user on the network, and their behavior is included in utilization insights without storing any personal information. Shared or corporate devices (e.g., tablets, sensors) are flagged and excluded from people counts to maintain data integrity.
Can the system detect and adjust for anomalies or unusual patterns?
Yes. InnerSpace continuously monitors movement and occupancy trends to detect anomalies such as device spikes, network irregularities, or atypical activity. The system automatically adjusts and filters out noise, ensuring the data remains accurate, stable, and reliable over time.
How do you validate accuracy against sensor-based systems?
InnerSpace has been validated through side-by-side comparisons with leading sensor platforms, consistently matching or exceeding sensor-level accuracy. We also conduct on-site audits and periodic customer-led validation exercises to confirm performance. These reviews, combined with our machine learning–driven calibration process, ensure accuracy remains high throughout the deployment.
What about data duplication of devices?
Because we use devices as proxies for “people” there is a concern that each device would
be counted. The good news is that InnerSpace’s platform is able to deduplicate devices
and ensure that multiple devices are counted appropriately as one person.
Our system learns over time that certain devices belong to one individual. We are able to
differentiate as the devices separate, the one actively moving reflects the behavioral
pathway whereas the stationary device is passively occupying space.
Does InnerSpace integrate with our workplace tools (IWMS, desk booking, access control, HRIS)?
Yes. InnerSpace integrates with leading workplace platforms including IWMS systems, desk booking tools, access control solutions, and HRIS platforms.
These integrations enhance insights by connecting behavioral data with schedules, team structures, and occupancy permissions. We support both direct integrations and data export into your existing workflow tools.
Can your data feed into our analytics tools or BI dashboards (Power BI, Tableau, Snowflake)?
Absolutely. InnerSpace offers seamless data exports and connectors that feed directly into enterprise BI tools such as Power BI, Tableau, Snowflake, Looker, and other analytics platforms.
Customers can use our dashboards or build their own custom reports, models, and data visualizations using our standardized data formats.
Do you support APIs for custom integrations?
Yes. InnerSpace provides secure, documented APIs that allow customers and partners to build custom integrations, automate workflows, or embed InnerSpace data into internal systems.
Our API approach ensures flexibility while maintaining strict security and privacy standards.
What ongoing support do you provide after deployment?
InnerSpace provides continuous customer support, including technical assistance, troubleshooting, and proactive monitoring of system performance. Customers receive access to our support portal, documentation, and SLA-backed response times. We ensure the platform runs smoothly and that insights remain accurate and reliable throughout your deployment.
Is there onboarding for workplace or CRE teams?
Yes. InnerSpace provides guided onboarding and training for CRE, workplace, and analytics teams. This includes:
Platform walkthroughs
How-to sessions on interpreting behavioral insights
Support for setting up reports and workflows
Best practices for using data to inform workplace decisions
We ensure your teams are fully equipped to use the platform from day one.
How frequently do you update your analytics and platform features?
InnerSpace releases updates and enhancements continuously, with new features, performance improvements, and analytics upgrades rolled out on a regular basis. Our cloud-delivered approach means customers automatically receive the latest capabilities—no manual updates or downtime required.
Do you offer managed services or dedicated analyst support?
Yes. InnerSpace offers managed insights services, where our experts provide recurring analysis, quarterly business reviews, and tailored recommendations based on your data. Customers can also choose dedicated analyst support for deeper guidance on right-sizing, redesign, hybrid policy optimization, and portfolio planning.
Can the platform evolve with our workplace strategy over time?
Absolutely. InnerSpace adapts as your workplace strategy changes—whether you’re shifting hybrid models, redesigning space, consolidating floors, or expanding globally. Because the platform continuously captures behavioral data, your insights evolve in real time, enabling new use cases such as right-sizing, collaboration analysis, portfolio planning, and policy optimization. You always have the data needed to support the next phase of your workplace strategy.
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